Startups

How the Gig Workforce Powers India’s Most Valuable Startups in 2025

India’s startup ecosystem, with 1.57 lakh DPIIT-recognized startups and 119 unicorns valued at $385 billion as of February 2025, is a global powerhouse, projected to birth 240,000 startups by 2030. The gig economy, with 12 million workers in FY25 and expected to reach 23.5 million by 2029–30 (4.1% of India’s workforce), is a critical driver […]

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Why Indian Startups Need Corporate Governance in 2025: Complete Guide

India’s startup ecosystem, with 1.57 lakh DPIIT-recognized startups and 119 unicorns valued at $385 billion as of February 2025, is a global leader, creating 17.28 lakh jobs. However, high-profile governance failures, such as BharatPe’s 2022 controversy and Byju’s 2023 valuation markdown, underscore the critical need for robust corporate governance. Drawing on Piyush Sharma’s insights, this

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Using Storytelling to Build Your Startup’s Culture in India 2025

In India’s thriving startup ecosystem, with 1.57 lakh DPIIT-recognized startups and 119 unicorns valued at $385 billion as of February 2025, building a strong organizational culture is critical for attracting and retaining talent. As Peter Drucker’s adage, “culture eats strategy for breakfast,” suggests, a robust culture drives long-term success, especially as startups scale. Drawing on

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Why Bootstrapped Founders Skip Vacations—and Why That’s a Mistake

Bootstrapped startup founders are relentless, juggling roles from CEO to customer support with no safety net of investor funding. Every rupee earned comes from sweat and strategy, making the idea of a vacation feel like a luxury—or even a betrayal. Yet, the refusal to take time off can lead to burnout, poor decisions, and stunted

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A Beginner’s Guide to Pitching Startup Ideas to Investors in India 2025

India’s startup ecosystem, with 1.57 lakh DPIIT-recognized startups raising $12.2 billion in 2024 and 119 unicorns valued at $385 billion, thrives on compelling pitches to secure funding from pre-seed to Series F. With 48% of startups in Tier 2/3 cities and the angel tax abolished in Budget 2024, founders without elite MBAs can compete by

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Understanding Terminal Growth Rate for Startup Valuation in India 2025

In India’s vibrant startup ecosystem, with 1.74 lakh DPIIT-recognized startups contributing ₹3.5 lakh crore to GDP in 2024, valuation is a critical factor for securing funding and scaling operations. The Terminal Growth Rate (TGR) is a pivotal metric in the Discounted Cash Flow (DCF) model, influencing a startup’s long-term value (LTV) and investor confidence. Drawing

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Beyond Metro Hubs: India’s Startup Frontiers in Tier 2 and Tier 3 Cities in 2025

India’s startup ecosystem, with 1.57 lakh DPIIT-recognized startups generating 17.28 lakh jobs by February 2025, is witnessing a seismic shift from metro hubs to Tier 2 and Tier 3 cities. Over 48% of startups now originate from these cities, fueled by lower costs, policy incentives like the Union Budget 2024’s angel tax elimination, and untapped

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Investment Landscape for Indian Wearable Technology Startups: A Strategic Analysis

The convergence of health consciousness, technological advancement, and changing consumer behavior has created unprecedented opportunities in India’s wearable technology sector. As the market matures beyond basic fitness tracking, investors are recalibrating their strategies to identify startups with the greatest potential for sustainable growth and market disruption. Market Dynamics and Growth Trajectory India’s wearable technology market

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Red Flags That Signal Business Decline: A Comprehensive Analysis

In today’s dynamic business landscape, securing funding and achieving rapid growth often masks underlying vulnerabilities that can lead to spectacular failures. While external success metrics like valuations and funding rounds dominate headlines, savvy entrepreneurs and investors know that sustainable businesses require more than just capital infusion. Understanding the warning signs of potential business decline can

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